corporate solutions

Corporate Identity

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WELCOME TO OUR BRAND IDENTITY SERVICE

LOGO DESIGN

START YOUR BRAND WITH A DISTINCTIVE LOGO!

First impressions count, and your logo is likely the first piece of information your audience has about your company. Having a professional logo is no trivial matter, instead, it is a powerful tool that instantly communicates your corporate style and philosophy, and sets you above your competition. To say the least: Your logo can make or Br e-Ak your company.

Our Design Agents immerse themselves in the lives of your brand’s potential users, uncovering their motivations and needs. Armed with these game-changing insights, they shape strategies with the power to radically shift behaviour. All design and development is performed in-house, by our Creative Director, Brand Manager and Senior Designers. You will be working with us directly. With some of the larger creative firms, you may not receive this one-on-one attention, as projects often get tossed around between designers.

The first step to the design process at our company is understanding our Client’s business needs. To save us both valuable time, you will be asked to fill our our Logo Design Questionnaire. This will help us understand your needs, insights and expectations. Then, we spend time learning about your company or product in order to create a fitting logo – avoiding cliche designs. Once we have gathered all the relevant information about your company, we start sketching and developing. The computer-drawn concepts are sent to you for approval. Once an option is chosen, we move on to a round of refinements.

We request a 50% deposit prior to starting our design process and 50% balance on completion of the project(s). When a final logo has been refined and perfected, the second half of payment is expected. After we receive this payment, you will receive the appropriate files for print and web use (PDF, JPG and PNG format).

NAMING AND TAGLINE DEVELOPMENT

YOUR BRAND HAS A STORY.
YOU KNOW THAT, AND WE KNOW THAT – BUT, WHAT ABOUT YOUR AUDIENCE?

Whether you’re a fledgling entrepreneur or established company undergoing a brand refresh, your name and tagline are critical identity assets. Graphic D-Signs helps you develop a business name and tagline that illuminate brand value and encourage buy-in. When combined with graphic impact and strategy that sings, you’ll be ready to tackle any market challenge.

  • When properly integrated with your brand identity, an effective name and tagline work to:
  • Communicate your company’s essence
  • Distinguish you from competitors
  • Set forth long-term goals
  • Give consumers a reason to believe
  • Transform first-time buyers into brand advocates.

STATIONERY DESIGN

FOR YOUR EVERYDAY BUSINESS NEEDS

Never underestimate the image and branding potential of something as simple, yet imperative, as your business card and stationery design. Stationary has the power to impact the character and tone of your company and create a visual marker that will linger in people’s minds long afterward.

Our most frequently requested Stationary Design Services:

    • Email Signatures
    • Business Cards
    • Envelopes
    • Letterheads
    • Invitations and Cards
    • Sell Sheets
    • Magnets
    • Presentation Covers
    • Memo Pads.

BRAND GUIDELINES DOCUMENT

EMPOWER OTHERS TO COMMUNICATE A CONSISTENT MESSAGE!

The investment made in creating your identity often needs to be safeguarded and proactively maintained. After creating your logo and collaborating with you to develop a brand vision and strategy, we can create a Brand Guidelines Document, to ensure that your branding is properly executed across other platforms and isn’t diluted. It can be used by both: Exterior designers or suppliers, and in-house staff.

PACKAGING DESIGN

WE BELIEVE YOU SHOULD BE ABLE TO JUDGE A BOOK BY ITS COVER

We can produce package design for your required specifications. We have access to printers if you require printing, or we can work with your desired printer. To request more information on package design, please e-mail us at hello@agentorange.co.za

At Agent Orange Design, we create powerful product and retail packaging design, innovative packaging concepts, engaging graphic design, and ground-up brand development.

We engage with each client to understand what the packaging program needs to convey and how it aligns to the company’s overall brand objectives; as well meeting required budget, and timeline parameters. We offer a host of creative services available to clients worldwide allowing them to select from basic file support to full-service design conceptualisation and production.

    • Our most frequently requested Packaging Design Services:
    • Creative packaging concepts
    • Custom Template Development
    • Material Selection
    • Pre-production Sampling
    • Production and Fulfilment
    • Structural Design.

SIGNAGE DESIGN

A BUSINESS WITH NO SIGN, IS SIGN OF NO BUSINESS!

Are your signs faded or outdated? Are they making the best impression?

Did you know that signs are the most effective and least expensive form of advertising? An attractive and creative sign can be the most cost-effective and hardest working marketing tool for your business. When you consider your sign is often the first impression that potential customers will have for your business, it makes sense to do it right. A good sign is an investment, not an expense!

Whatever your signage needs are, Direct Design Studio can deliver professional and affordable signage to help you make a great impression that sets you apart from the competition.

Our most frequently requested Signage Design Services:

    • A-Frame & Sidewalk
    • Yard & Real Estate Signs
    • Parking Lot Signs
    • Magnetic Signs
    • Menu Boards
    • Banners
    • Window & Wall Lettering
    • Ready-To-Apply Vinyl Decals
    • Vehicle Graphics
    • Dimensional Lettering
    • Full Color, Large Format Graphics
    • Sign Holders & Accessories.

MASCOT CHARACTER DESIGN

ENHANCE YOUR BRANDING!

Why not take your corporate identity to the next level by getting a mascot support your core brand?

At Agent Orange Design, we have years of experience creating corporate identities and characters that support and enhance those identities. We have created mascot designs for universities, insurance companies, medical services, food and beverage wholesalers/distributors. Our small army of Artist Agents and Illustrators is standing by to create a mascot in the style of your choosing!

Once the mascot design is finalised, we provide you with JPEG, PNG and EPS or PSD (non-layered) files depending on the complexity of the artwork. EPS are vector files so you can use the mascot design character image practically anywhere and for high quality printing too. You will own 100% copyrights to the final design.